Bangladeshi denim mills look to tap the potential Vietnam’s apparel industry holds out by participating in a denim show to be held on June 16-17 at Gem Center, HCM City of that country. The objective of the show is to bring some of the most reputed international mills, local vendors, top brands and retailers as well as supply chain partners together on a common platform. Denimsandjeans.com, the pioneer of denim shows in Bangladesh, will organise the show, the first ever of its kind for the organisers in Vietnam. Giant denim groups from Bangladesh like Amber Denim, Square Denims Limited, Aaron Denim Limited and Shasha Denims Limited are planning to explore this market through this show and make the most out of it. Studies show the Vietnamese apparel industry has been emerging as the next major sourcing destination for many buyers, especially from the US market. Vietnam is a growing apparel exporting country. It presently ranks the fourth largest exporter of apparel after China, Bangladesh and Hong Kong and it has around 4,000 garment factories employing about 2.5 million workers. Increasing approximately at a rate of 19 per cent compared to 2013, Vietnam’s textile and garment exports crossed US$ 24 billion in 2014, says the largest textile group in Vietnam – Vietnam National Textile and Garment Group (VINATEX). According to the recent import figures, US apparel imports from Vietnam grew by 38 per cent in February, 2016. About 37 exhibitors from different regions of the globe will participate in the Vietnam show. They include four major denim mills from Bangladesh. A series of seminars, panel discussions and presentations will take place at the show, said the organisers.