The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will debut from February 28 to March 1, 2024, bringing together regional, international, and industry-specific expertise.
Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE) announced that, during the signing of a memorandum of understanding (MOU).
Ho Chi Minh City’s Saigon Exhibition and Convention Center (SECC) will host the three-day program.
Figure: The Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will debut from February 28 to March 1, 2024, bringing together regional, international, and industry-specific expertise.
The organizers are optimistic about their ability to combine their diverse skills to create a show of unparalleled breadth within the sector, especially with the textile trade winds blowing toward Vietnam.
Regarding this, Wendy Wen, Managing Director of Messe Frankfurt (HK) Ltd. said, “With Intertextile Apparel in Shanghai a prime example, our Texpertise Network provides the ideal global framework from which to launch this diverse, comprehensive platform for the integrated textile supply chain. VIATT itself will capture the essence of Texpertise in one platform – a diverse, one-stop sourcing event for buyers across all categories, from garments, fabrics, yarns and fibres to textile machinery, technical textiles and nonwovens, and everything in between.”
Le Hoang Tai, Deputy Director General of the Vietnam Trade Promotion Agency (VIETRADE) said, “Vietnam is one of the world’s leading textile producers and exporters, and going from strength to strength as one of Southeast Asia’s manufacturing hubs.”
They have experienced to organize trade fairs throughout Vietnam, and together with Messe Frankfurt they are excited to help international fairgoers unlock the potential of the country’s fast-growing textile market.
In addition, Ho Chi Minh City’s accessibility, and Vietnam’s proximity to other leading textile-producing nations such as Bangladesh, Cambodia, China and India, make it the logical venue to host an event of this nature.
“We are pleased to add another destination to our worldwide network of textile events. VIATT in Vietnam integrates perfectly into the portfolio of Texpertise, the global textile network of Messe Frankfurt. These include for example Heimtextil, Techtextil, and Texprocess in Frankfurt as well as Texworld in Paris and New York City, Intertextile and Yarn Expo in China, among many others,” explains Olaf Schmidt, Vice President Textiles & Textile Technologies at Messe Frankfurt.
According to the Vietnam Textile and Apparel Association (VITAS), the country’s textile and garment industry achieved a staggering 20-26% growth from 2018-2022.
Participation in international trade agreements such as the Regional Comprehensive Economic Partnership (RCEP), the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), the EU–Vietnam Free Trade Agreement (EVFTA), and the Indo-Pacific Economic Framework for Prosperity (IPEF], bodes well for future growth.
As one of the world’s biggest importers of textile machinery, and a consistent importer of fabrics, yarns and fibres, garment production is the cornerstone of Vietnam’s industry.
The country utilizes cotton and functional materials to produce casualwear, childrenswear, swimwear, workwear, and much more, with sportswear an especially fast-growing category, and high-utility garments expected to achieve high exports.
Notably, VIATT 2024 will play an important part in shaping the future of Vietnam’s industry, and will host an extensive mix of international and domestic exhibitors covering multiple textile sub-sectors, including garments, apparel fabrics and accessories, yarns and fibres, digital printing, home textiles, technical textiles and nonwovens, textile processing, textile machinery, and more.
Exhibitors and buyers can utilize the fair’s global business matchmaking service, where connections are made based on the specific needs of each party. In addition to the fair’s main function as an international trading platform, its fringe programme will facilitate participants’ networking with industry leaders and offer diverse market insights via various seminars, forums, and panel discussions.
The Vietnam International Trade Fair for Apparel, Textiles, and Textile Technologies (VIATT) is being organized by Messe Frankfurt (HK) Ltd and the Vietnam Trade Promotion Agency (VIETRADE).
